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How City Managers Lead Change in Their Communities

The views expressed are those of the author and do not necessarily reflect the views of ASPA as an organization or the author’s employer.

By Louie Lacasella
February 20, 2026

Introduction

City managers occupy a unique position at the intersection of politics, public service and community engagement. They are responsible for turning policy into practice while navigating shifting political landscapes, emerging technologies and evolving community needs. Yet despite the visibility of their role, there is limited understanding of how city managers actually drive meaningful change.

This research explores that question by examining the experiences of city managers who have led transformational initiatives in their communities, uncovering the strategies they use to turn vision into action.

Understanding the Challenge

Public organizations operate under pressures distinct from those in the private sector. City managers face heightened political scrutiny, increasing public expectations for responsiveness, rapid technological innovation and demographic shifts that continually reshape service demands. These forces create a high-stakes environment where effective leadership and change management are not optional. They are essential.

Despite this reality, relatively little research examines how city managers navigate these pressures in practice, particularly in ways that balance efficiency, community engagement and employee support. Understanding these approaches is critical for improving public service outcomes and preparing the next generation of municipal leaders.

The Study

To explore how city managers create change, a qualitative study was conducted guided by Beer and Nohria’s two contrasting theories of organizational change. The study involved in-depth interviews with 16 city managers who had substantial experience leading transformation initiatives in their communities.

Participants were asked to describe how they implemented change, overcame resistance and measured success. By analyzing these real-world experiences, the study highlights how established change theories are applied, adapted or challenged in municipal settings.

Key Findings

Analysis of the interviews revealed four central strategies city managers rely on to implement meaningful change.

  1. Gaining Support and Buy-In: Successful change begins with building consensus among staff, elected officials and community stakeholders. City managers emphasized clear communication, broad collaboration and fostering a shared vision. By understanding stakeholder interests and aligning initiatives with community priorities, managers lay the foundation for smoother implementation and sustained support.
  2. Shaping Organizational Culture: Transformational leaders influence the values, norms and behaviors of their organizations. City managers actively cultivate cultures that embrace innovation, continuous improvement and public service excellence. They articulate a clear vision, reinforce organizational values and use symbolic leadership to motivate staff. Leaders who invest in culture create environments where employees are more receptive to new ideas and more engaged in achieving results.
  3. Modifying Processes: Implementing change often requires adjusting policies, procedures and operational workflows. City managers redesign processes to align with strategic goals, streamline operations and respond to evolving community needs. By pairing process improvements with clear communication, managers ensure operational changes are practical, understood and supported by staff.
  4. Working with People: At the heart of successful change are relationships. City managers emphasized building trust with staff, elected officials and residents. Leadership that demonstrates empathy, credibility and mentorship fosters collaboration and reduces resistance. Strong interpersonal skills help city managers guide teams through transitions, address concerns proactively and sustain momentum over time.

Across these strategies, city managers drew on both of Beer and Nohria’s theories of change, sometimes independently and sometimes in combination, tailoring their approach to the unique needs of their city and organization. This flexibility proved critical in navigating the complex realities of municipal leadership.

Implications for Practice

For city managers, particularly those early in their careers, these findings offer a practical roadmap:

  • Build buy-in early and continuously: Engaging stakeholders is essential to create commitment and reduce resistance.
  • Invest in culture: Long-term attention to values, norms and behaviors shapes how employees respond to change initiatives.
  • Pair process improvements with relationships: Operational changes are most effective when employees understand and support them.
  • Be flexible: No single approach works for every situation; combining multiple strategies enhances effectiveness and responsiveness.

By applying these strategies, city managers can strengthen their organizations, improve service delivery and positively impact their communities.

Conclusion

City managers play a pivotal role in shaping the future of their communities. By combining practical strategies with sustained attention to culture, processes and relationships, they can navigate complex challenges and drive meaningful, sustainable change. Understanding these approaches offers guidance for both new and experienced leaders seeking to lead with vision, credibility and impact.


Author: Louie Lacasella, Ed.D., is a Senior Management Analyst in the City Manager’s Office for the City of Laguna Beach, California, where he works in close partnership with the Assistant City Manager to lead the City’s economic development program and advance other key City strategic initiatives and programs. With more than 11 years of generalist municipal government experience, including nine years in City Manager’s Offices across several Southern California cities, Louie has a strong foundation in public administration, interdepartmental collaboration, and results-driven public service. He holds a Doctor of Education (Ed.D.) in Organizational Change and Administration and a Master of Public Administration (MPA). He may be reached at [email protected].  

 

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